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Land Rover Evoque in Disguise

July 28, 2010 by NYC
Filed under: News and Opinions 

Normally car manufacturers would prefer to keep their new products away from the public. Thus, though not much here in Boleh-land, they are often disguised under black gaffer-tape or fake exterior bits while being tested in the real environment. However, what Land Rover has done is probably killing two birds with one stone.

Using ten prototype Range Rover Evoque models dressed in fancy colorful GPS mapping stickers of each city where it is tested, every unit also sports a big Hello sign on the side. The chosen lucky cities are London, New York, Sao Paulo, Paris, Milan, Madrid, Berlin, Sydney, Shanghai and Moscow. Surely the guy behind the idea deserves a pat on his back for promoting the vehicle and having it road tested without too much technical shoutout at the same time.

Pictures from Topgear.com/uk

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